Is your lead-gen firing blanks?
It’s pretty simple. If your lead generation isn’t converting, it’s costing you. You might be getting clicks, impressions, maybe even traffic, but if they’re not turning into real conversations... watch your bottom line bottom out.
We can help businesses attract the right leads, with the right message at the right time and turn them into bona fide customers.
Lead-gen that joins the dots builds the pipeline.
Successful lead generation isn’t about one ad or one channel, it’s about building a system that brings together the right message, creative that cuts through and a joined-up strategy to grow your pipeline properly.
Integrated campaigns
Every channel aligned to the same goal – more qualified leads, fewer wasted clicks.
Creative that connects
Data matters, but creative is what gets noticed. We craft work that grabs attention and drives action.
Plain language, clear results
No jargon, no complexity. You’ll always know what we’re doing, why we’re doing it and how it’s tracking.
Proven outcomes
We’ve helped businesses across industries grow their pipeline, convert new leads and drive real growth.
The team at Thirst Creative have been wonderful to work with and have supported our business tremendously. From helping refine our brand strategy, to designing, building, and managing our new website, and then building and managing our digital marketing campaigns end-to-end, Thirst Creative have been our trusted strategic partner to help grow our business.
Campaigns that earn their keep.
Lead generation is only valuable if it turns interest into action and fills your pipeline with genuine opportunities. That takes an integrated team. Strategists, creatives, designers, animators, developers and digital specialists... all working together to get you results where it counts.
Problems we solve...
New customer acquisition
We help you find and convert people who are actively searching for your service, before they go elsewhere.
Lead reactivation
Old leads don’t have to stay cold. We build campaigns that bring them back to life.
Talent attraction
We run employer campaigns that help businesses connect with better candidates.
Market testing and offer validation
Test new offers, messages, or markets. Generate leads and real-world feedback before you scale.
Building momentum in slow markets
When demand slows, we create integrated campaigns that keep your pipeline moving.
Case Study
Ulleo
The problem
Ulleo, a new e-learning platform, needed to build brand awareness and drive enrolments with a tailored marketing strategy.
The solution
We developed a full-funnel marketing ecosystem:
- Paid Search & Social to target learners at various stages.
- Website Optimisation for seamless enrolment.
- Omni-Channel Marketing for consistent brand messaging.
- A test & learn approach to build on learning and improve performance incrementally.

Results
The successful launch of 10 courses.
Assistance in nurturing leads from enquiry to enrolment through marketing automation.
$60 cost per website leads that incrementally improved from launch.
Case Study
Eastern Health
The problem
In response to the Royal Commission into Mental Health in Victoria, Eastern Health entered the competitive talent market to recruit mental health professionals.
The solution
We created a multi-channel digital marketing strategy to drive job applications to target roles:
Creative-led strategy testing multiple messaging hypotheses in the market to identify which messages resonated with each audience segment.
Integrated marketing campaigns run across several channels, with budgets optimised for performance and incrementally improved throughout the campaign.

Results
This proactive approach diversified their talent acquisition program, helping to cement their position as the leading mental health provider in Victoria.
21% increase in YoY (Year-on-Year) target role applications.
79% increase in YoY target role applications.